Comparison between Amazon and Flip kart
Comparison between Amazon and Flip kart has always been one of the most elevated topics among the people. Both belongs to E- commerce companies and E-commerce has reached to tremendous heights from past few years.
With this pandemic , the population across the world has themselves totally on online marketing.
The restrictions for not giving out of our homes have made us more active on online platforms.
If I will ask “ Can you tell me the most trusted E-commerce company according to the preference “
Majority of the answers to this question will go with 2 names AMAZON and FLIPKART.
The reach of these companies is at peak because of their quality products and services and the ease of transactions which compel people to just sit at their homes for any online activity.
Before going to the Comparison between Amazon and Flip kart, let’s look at the brief of these companies individually:
Amazon-
The E-commerce company Amazon belongs to an American Multinational Technology headquartered at Seattle, Washington and is owned by Jeff Bezels.
This company is popular among the population for its E-commerce base but it is also engaged in digital streaming , Artificial intelligence and Cloud computing.
The brand name Amazon adds value to is products and services delivered to its customers.
Amazon focuses on various industries that serve people using best of their resources.
The supply chain management system of Amazon is accurate with its delivery of products so that it could reach to potential customer at the right time and the right place.
Products and Services offered by Amazon
There are a lot of Products and Services that are offered by Amazon to assist their users in the best way possible.
There is a large variety in the products and services served b Amazon. Below the products and services are enlisted to give a clarity about the concept:
PRODUCTS SERVICES
Electronic Gadgets | Amazon.com |
Software | Amazon |
Apparel | Amazon App-store |
Furniture | Amazon Music |
Food | Amazon prime |
Toys | Amazon prime video |
Video games | Amazon web services |
Jewellery |
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How the company Amazon started
The company was founded by Jeff Bezos in July 1994. The location at which the company is headquartered was strategically placed by the founder because of the technological surrounding due to the presence of Microsoft on the point.
The company was announced to public on May 1997.
Initially the company started selling music and video games and then proceed with consumer electronic items, home building items and some more stuff.
When the selling of products systematically reach the customers, to engage the customers with the brand , Amazon on 2002 launched its Amazon Web Services, understand the analytical issues and customer retention rate.
Slowly they understand the pattern of E-commerce and how it works ? and then launched more products and services for which today they are considered as “World’s most popular brand”.
Flip kart-
The E-commerce company Flip kart has its headquarters in Bangalore, Tarnation, India (operational headquarter) and (legal domicile) in Singapore.
Flip kart is owned by Kalyan Krishnamurthy.
The owner of Flip kart shows some variations as the position is divided among !. Walmart (81.3%) 2. Tiger management (4.70%) 3. Microsoft (1.3%) and 4. Accel (1.1%).
The company has increased its reach having the subsidiaries namely Myntra, Jabong.com, PhonePe, Ekart, Jeeves and 2GUD.
On November 2014, Flip kart was dealing with the operation of 9 firms divided in Singapore and India.
Products and services offered by Flip kart
The products and services offered by flip kart have always served well to their customers.. The variety and range of products are widespread among the market and people can choose products as per their need and preferences.
Below is displayed the list of products and services presented by Flip kart:
PRODUCTS SERVICES
Electronic gadgets | Catalogue services |
Grocery | Account creation |
Fashion apparels | Product listing and live products |
Toys and baby products | Create catalogue |
Flights | Promotion |
Insurance | Daily updation |
How the company Flip kart started
The company got its existence in October 2007 with the collaboration of Sachin Bansal and Binny Bansal.Both are recognized as the alumni of Indian institute of Technology Delhi.
Initially the company started focusing on the online sales of only books with country wide shipping.
But soon as they have launched their company,customers started engaging with the brand as they found it really good and convenient so they used to get 100 orders per day.
The journey for Flip kart then never stopped till the date and it will continue offer their customers with variety of quality products .
For the commencement of the business, Sachin bansal was honored with “Entrepreneur of the year” in 2012-2013 from the Economic Times.
Comparison between Amazon and Flip kart
Every company and the facilities it provide is unique in their own way and to deliver the services which will give most satisfaction to the customers is the basic motive for every brand.
Amazon and Flip kart are best in their way of dealing with customers. These E-commerce sites are ruling over the hearts of their customers and are almost similar with the products and services offered by them but despite of some similarities, there are some differences as well which need to be focused.
The key differences which make both the companies different from each other despite of having similar niche:
Basis of Differences | Amazon | FlipKart |
LOGO ( A logo is a key factor which distinguishes the company) |
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Founders and headquarters |
Amazon is founded by Jeff bezos and is headquartered at Seattle,Washington.
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Flip kart is founded by Sachin Bansal and Binny Bansal and is headquartered at Bangalore, Tarnation India. |
Establishment Date |
Amazon was established at July 1944. |
Flip kart was established at October 2007. |
Product and service offering |
Amazon deals with Electronic Gadgets, Software, Apparel, Amazon App-store, Amazon App-store, Amazon prime, Amazon prime video, furniture and toys. |
Flip kart deals with Electronic gadgets, Grocery, Fashion apparels, Catalogue services. |
Relay to grab local market
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In order to compete and grab the local market Amazon has introduced Amazon Fresh. |
Flip kart in order to retain in the market and grab the attention of local market, it introduced Farmer Mart. |
Fashion Apparels |
Amazon has to work more on its Fashion apparels and have to work hard for the fashion apparels. |
Flip kart has a huge base for Fashion apparels as it has strong acquisition of Myntra and Jabong. |
Subsidiaries maintained |
Amazon includes subsidiaries as Amazon air, Zappos, Graphiq, game studio, Abe book. |
Flip kart includes subsidiaries as Phone Pe, Myntra, Ekart, Jeeves, Jabong.com. |